Artist Turns Starbucks Cups into Works of Art

Korean artist Soo Min Kim draws the most insanely detailed and perfectly clever scenes on Starbucks cups and displays them as works of art. Most of them feature the brand’s famous mermaid logo and reimagines her within the scenes.

Check out his Facebook page for a lot more, and a selection of some of the best ones below.

Via Kotaku.

How inspiring!

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Nescafé Inspires Shared Moments


Reading the morning paper can be quite lonely & those crowded commutes and emails on the go can make it pretty difficult to inspire readers to lift their eyes and interact with those around them. Nescafé however have constructed a newspaper advertisement that’s equipped with two foldable mugs packed with instant coffee.

Encouraging readers to unfold the paper mugs, fill them with hot water and share their moment with someone around them, Nescafé’s social experiment is a refreshing example of how brands are capable of reintroducing simple social elements such as sharing a cuppa back into consumer culture.

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Creative Campaign for Lego

Lego art - digitaltoni

It’s a truly creative community cinderella story, in late 2013 Italian designer Marco Sodano received global praise for his creative pixelation of famous paintings remade with Legos.

Catching the eye of the playful brand, Lego commissioned Sodano along with Hong Kong based agency Geometry Global, to produce a new gallery featuring additional iconic works.

Simply called “campaign for Lego”, the four official executions have now become a global guessing game, arising the question; how well do you know your art..?

Fun right, well it sure does beat the old ones..

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I’m Sorry

imsorry-digitaltoni
Some of you guys have been asking where I’ve been, well for those of you that are familiar with my bio I’m a student at Sheffield Hallam University and this year has been my last.

So I’ve been crazy busy with a multitude of projects & I’ve found myself with just no time to update you.

However done & dusted, I’ve got far too much time on my hands & I’m ready to keep you upto date with the latest marketing & advertising news.

Stay tuned,

www.digitaltoni.wordpress.com

Pretty Peerrrfect Potatoes!

GreenVale_digitaloni
 
“Our tasty potatoes last longer in the sack…stop smiling we know what you’re thinking” is just one of many tongue in cheek headlines created by ad agency Aesop for fast growing potato brand GreenVale Farm Fresh. The TV ad uses witty humour to project the down-to-earth and charismatic personality of the brand.

Featuring two animated potatoes chatting to each other, yes that’s right, the advertising campaign takes place in an imaginary home inside the GreenVale potato bag. The chat swiftly escalates into a witty tongue twister with the two characters agreeing that they are “pretty peerrrfect potatoes, picked and packed in paper.”

[youtube http://www.youtube.com/watch?v=hNcUihFYrdc]

Leon Mundey, Head of Marketing for GreenVale, said: “We believe that this ad, which is really good fun but also communicates our key messages of taste and freshness, will deliver a real step change in consumer awareness and growth for the brand.”

It’s great to see a brand have a little fun, you can bag your packet of spuds in Tesco stores and online at Ocado.

www.digitaltoni.wordpress.com

Freebie Friday

freebiefriday_digitaltoni

Over the course of three years at Sheffield Hallam University I’ve gathered a substantial amount of graphic designs that at present sit filling up my computer drive. So I had an idea, why not share some of those designs with my friends and followers.

Today’s freebie is a truly fruity countdown, originally used for a healthy eating graphic brief.

digitaltoni_freebie

(click the image to enlarge)

All my Friday Freebies are completely loyalty free and can be used at your dispense, all I ask is if someone were to ask you where you got it from, you kindly give my blog a shout out.

So if your working on a healthy eating piece, something children based or simply fancy grabbing my design for future keeps, go ahead and download the file below containing all the Photoshop documents and typography you’ll need:

Fruity Countdown Download

Enjoy & remember Freebie Friday is listed here, every Friday!

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TopShop Bloom

Topshop’s Oxford Circus flagship has partnered with design agency NEON to create a beautiful window display with a difference. NEON’s design entitled “Bloom” is composed of 159 individual rose petals which gently rise and fall in response to computer-sequenced pulses detected from bewildered shoppers passing by.

Just what we need during Britain’s freeze a sprinkle of Spring!

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Etch A Sketch Pays Tribute

André Cassagnes, inventor of the timeless Etch A Sketch, sadly died last month at the age of 86. Now, the brand’s advertising agency, Team Detroit, have paid tribute to the man that has for many years occupied the world  from a sad state of bordem.

Beautiful, keep sketching,

dtpeachcrop

Campbell’s Soup Creates Limited-Edition Andy Warhol Cans


Well it sure is no surprise that I’m a sucker for some good old vintage packaging & perhaps top of the list? Campbell’s Soup.

Fifty years after Andy Warhol first displayed his 32 Campbell’s Soup Cans, Campbell is celebrating the artist with a set of four limited-edition “Warhol-inspired” cans. & well, they look pretty great.

The cans will be sold exclusively at Target stores, USA, for 75 cents each. Which is pretty dam gutting for us Brits so best get starting up that Ebay account, quick!

 

Diet Coke Got Sexy

Yep the time has come folks, Coca-Cola took it’s Weight Watcher favourite; Diet Coke, to chief designer Tuner Duckworth who worked his wizard magic into creating some seriously sexy new branding!


In celebration of Coca-Cola’s 125th birthday these limited addition cans will be on sale the 1st of September for what seems to be the foreseeable future.

The redesign seems to be a little bit of a puzzler for me, how can a brand re-design it’s product in such a simple, nip & tuck way, still be instantly recognised, yet look a MILLION times better?

It’s slick, it’s curvy & it’s making me damn right thirsty!

Be sure if your abit of a brand hoarder like me to pick up your commemorative can start September 1st.

Heroic Typography

  

Helvetica is undoubtedly one of the most beloved of the sans-serif fonts, however we don’t often associate it with superhero status.

French graphic designer René Mambembé however had some better prospects for the ever so loved typeface & thus created a collection of graphic designs using each letter of the alphabet to represent a particular superhero or super villain.

Pretty super right? See more of Renés work here.

Fancy a Freebie?

GIVE AWAY TIME!

To celebrate reaching a whooping 50 beautiful followers I’m giving away one of my favourite “marketing” books Made To Stick

It’s a quirky pop culture communication read that looks at exactly why some ideas take hold and others come unstuck. Through clever  compelling analysis and very entertaining anecdotes, we explore precisely how our minds absorb information – and what we can all do to make sure our own ideas register with others..

So whether your interested in marketing or just after a good brain teasing read what have you got to lose exactly?

Now I’m not going to make you jump through flaming hoops or crawl through trenches in order to qualify allll you gotta do is:

1) Follow me Ü

2) Like this post

Hey presto! I will announce the winner Saturday the 8th of September at 12:00pm GBT so be sure to check back, the book might be on way to you soon!!

Oreo Daily Twist

Sometimes a brand comes up with an inventive way to publicise itself & Oreo is certainly no exception. Since mid June the popular biscult brand has established what they call a ‘Daily Twist’ in which Oreo publishes a graphic each day to interlink with that day’s event. Early controversy gave the Daily Twist some unwanted publicity when the first graphic celebrated Gay Pride day with the following graphic that got some serious backlash & some quite frankly disgusting consumer responses.

However Oreo proceeded with the Daily Twist creating a series of celebrational images, the one below honouring NASA’s Mars Rover Landing.

 

 

 

 

 

 

 

 

 

To see all the images Oreo has created & suggest up and coming graphics, check out Daily Twist.

 

Theft? No Chance!

The ATSS is a Security Company in India that you can be damn sure nobody steals from their clients!

Now I know that the buildings don’t actually look like this but I think you will agree it’s a pretty good metaphor.

These buildings are well & truly LOCKED DOWN.

Disney Dream Portraits

The Disney Dream Portrait series is an ongoing design portfolio created by Annie Leibovitz which features well known faces in the roles of our favourite Disney characters.

Yesterday saw two new portraits posted on Disney’s blog,

the first features bad boy Russell Brand as Peter Pan’s nemesis Captain Hook, looking ever so flamboyant as always.

“Russell

CHOMP CHOMP!!?!!

& the second portrait from the Haunted Mansion attraction features Jack Black, Will Ferrell & Jason Segel as Phineas, Ezra and Gus, better known as the Hitchhiking Ghosts.

“Jack

You can see more from the collection here.

Wonder who’s going to be the lucky sod who gets to be Beauty.. & the Beast?!

Garbage Never Looked So Goood!

trash

This is a rather pleasant sight isn’t it.. well it is compared to half eaten take-outs & toilet seats you often find in dumpsters!

Luzinterruptus is back with a new spin on garbage which continues their winning streak of urban art displays that highlight environmental issues.

The display which is outside the Gewerbemuseum Winterthur (hard one) in Switzerland was created by collecting 5,000 plastic bags of different size & colour, filed up & piled into a dumpster with lights.

As the final touch, Luzinterruptus gave visitors a floating, illuminated plastic bag for them to take away and carry with them throughout the city, in their words, “filling the sky with small plasticized full moons.” Awwww (:

Amazing Photography 2012

Here are some beautiful snaps from an article in the Huffington Post.

Some pretty crazy & inspiring photography, take a look at the slideshow for this years best..

You can see more from the collection here Huff Post ARTS.